Work
Customer-centric growth through data-enabled insights.
From leveraging AI-powered tools to optimising marketing strategies, I help you transform data and customer behaviour into actionable insights that boost engagement and profitability for your business and clients.
In this page, you will find selected case studies from my recent consulting engagements and previous career work, leading insights and data-driven growth for global brands.
Click on the cases below to learn more!
Embedding Client-First Mindset for a Global SaaS Knowledge Management Company
From Firefighters to Firestarters: Strategic Data Storytelling at Shell
Unlocking Category Growth Through Demand-Centric Insights
Revolutionising Brand Equity: Brand Value Creation for Market Leadership
A True Digital Transformation: Insights Efficiency at Scale
Consumer Data Hub in Action: Spotting Sustainability Trends
Consumer Data Hub: Boosting Efficiency with Insights & Foresight Capability
